Dr. Adrienne Booth Johnson founded and successfully launched the Wo Ye Bra pilot program in Greater Accra, Ghana, West Africa in 2017. It has a dual-purpose , to train women to become entrepreneurs who make and sell reusable sanitary pads, and to keep girls in school during their menstrual cycle. She provides all the resources and training for impoverished women to learn the trade of sewing. She provides each participant with a free sewing machine, fabric, supplies, and micro-funding, as well as marketing, sales training and financial education.
She is a Coca-Cola Company marketing executive who retired after 25 years of service. Dr. Johnson understands the need for women to have opportunity – as a young single mother, she learned perseverance. She succeeded in business, but she sees that women, particularly in Africa, don’t have the same advancement options. The Wo Ye Bra Program empowers women to become businesswomen but also helps keep girls in school who would otherwise stay home because of the lack of access to sanitary supplies during their period. Thus far, she has put over 100 women in business in Ghana and Sierra Leone, West Africa